Some providers pressure partners into off-the shelf licenses filled with data that’s not relevant to their business. With MediaWallah, you pay only for the data you need. Whether you’re looking to resolve lat/long coordinates to mobile IDs or to find incremental matches for a cookie pool, you can query MediaWallah ID Graph for your exact requirements.
MediaWallah delivers individual (pseudonymized) customer identities. There’s no need to pay for aggregate, overlapping audiences ever again.
Capturing online, offline, and cross device signals across 85% of U.S. internet users—and scoured and updated monthly—the MediaWallah ID Graph provides unmatched scope, scale, and accuracy.
In order to know which audiences to target, activation platforms (such as DSPs and SSPs) match their customer records with yours. This calls for a graph with a critical scale of identities to match—and accurate enough that activation systems recognize the identities you serve them. It calls for MediaWallah's Graph ID.
Use our graph to enhance yours. Resolve identity to the customer, household, and device level—through an identity graph that’s clean, accurate, and readily customized to your business.
How true is your company’s truth set? Map your data to ours to zero in on inaccurate or out-of-date customer data, and to help append your graph with the right information.
Turn resolved identity into audience engagement. With MediaWallah’s exceptional match rates and graph size, execute on digital activation platforms seamlessly and at scale.